2022 Specialty Coffee Forum


The Future of China Specialty Coffee Market


More and more coffee lovers in China start to pay more attention to specialty coffee instead of the ordinary coffee 

or coffee blend they drink before. At the same time, more and more coffee traders start to import specialty coffee beans

from Ethipia, Indonesia and Japan. Instead of the price of coffee they focused in past years, people start to pay attention 

to the coffee quality. This is a progressive phenomenon which means coffee industry in China is becoming mature. 


Today let’s take the opportunity to dive deep into the China coffee industry and the development of specialty coffee.





2022 China Specialty Coffee Forum





Shenzhen Exhibition & Convention Center



Shanghai New International Expo Center

Approved by

Shanghai Commercial Committee


Organized by                 

Chinno Exhibitions



10~20 Speakers, 300 ~ 500 Professional Audience



Topic Planning

Related to your business. The most popular topics and first-hand information help to attract public’s attention 

and spread rapidly. 


Super strong media support, great media exposure, accurate targeting and distribution

500,000+ SMS to invite professional visitors

30+ e-magazines to activate 1,000,000+targeted visitors

100,000+ phone call to invite key decision makers for purchase

10+ SNS advertising worldwide

600+ press releases

300+ media partners in global


Tremendous Business opportunities

This forum brings to1. Difference between specialty coffee and simple coffee

2. How to run a specialty coffee shop and how to promote specialty coffee

3. China specialty coffee market and world specialty coffee market

4. Specialty coffee export & import and the supply chain in local market

5. Introduction of International specialty coffee estates and farms

6, The logistic & storage technique for specialty coffee 

7. Introduction and promotion of specialty coffee origin countries (Ethiopia, Indonesia)





Leaders from specialty coffee companies, famous specialty coffee experts, gather together to explore the situation 

and development of world specialty coffee market based on real cases, to share the latest news and information 

about the industry and to find out  the right way to promote specialty coffee. 



Speakers, visitors and media partners are all from all over the world especially the coffee origin countries and regions. 

This forum focus on the local market as well as the global market. 



The topics generally cover all aspects of the coffee industry from planting to wholesaling. You could always find 

a proper topic gether elites from coffee industry in a short time which makes it a great chance to 

grasp potential business opportunities. 


Forum Sponsorship

Sponsor’s logo

Play the sponsor’s video advertisement on the screen, display the sponsor’s logo on the background board of the forum. 

Brochure bags and gifts

Bochure bags with sponsor’s logo will be distributed to all the forum visitors with a brochure and gift


Sponsor’s special promotion time

Sponsor could do a promotion speech or activity during the time.

Sponsored drinking water

All the speakers and audience will be provided with a sponsored drinking water.

Promotional brochure & Exhibition Directory

All the sponsors’ information will be displayed on the Forum promotional brochure and the Exhibition Directory. 

World Cafe Expo 2022 - CAFEEX SHENZHEN & CAFEEX SHANGHAIA:Room 1514, No. 28 Moyu Road, Anting, Jiading, Shanghai沪ICP备18008245号-2

T:+86 21 6162 1022+86 185 1631 5560Ms. Jade